1.
Customer testimonials/reviews – Give great service and encourage
your customers to share their experience
2. Business-to-Business
collaborations – Find
collaborators with complimentary businesses and do reciprocal sharing within
your customer groups
3. Write
a social media post –
Update your business pages consistently, whether you get engagement or not is
another story but stay consistent.
4. Engage
with other business’s post – Especially
if it resonates with you, comment, like share, follow or subscribe --- you
never know, you might just gain an ally who reciprocates.
5. Host
an online event/Go Live! –
Are you a DIY, craft based, coaching, training … or just about any type of
business? Host an online event to share information, launch a new product or
share a ‘how-to’ with your customer group.
6. Do
a giveaway –
Giveaways are a great way to generate interest for your business online. Free tips and advice, discount cards and access
to exclusive business information make for great engagement.
7. Join
and network in online business groups – Identify and join relevant business groups in which you
can share ideas, grow your online presence and connect with ideals clients in
varying locations.
8.
Build a customer database &
communicate with them – Engage
email marketing. Design a newsletter,
choose a frequency and distribute it to your customer group. Try not to become spammy but be a useful
resource that your customers look forward to.
9.
Launch a Petition – Become an advocate on an issue that
concerns your business, your industry or your passion and launch a
petition. Businesses that support social
issues such as environmental protection, womens’ rights or violence prevention
can benefit from this tip.
10.
Do a guest blog contribution – There are many online blogs, magazines
and other publications looking for writers to share their expertise in specific
subject areas. Search for these
opportunities and get to writing!
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